“The editorial extension of our practice: a space where books, zines, and printed matter become a medium for obsessive research, visual storytelling, and cultural preservation. Each publication is crafted to capture the authentic, the inspiring, and the radical. From private archives to new creations, these printed objects are an invitation to explore overlooked histories, peripheral aesthetics and underground ideas. This space was summoned by the belief that independent publishing is both a method and a message”.
EDICIONES DE HΩY
THE STUDIΩ
HOUSE Of YAIA is an Argentine creative studio and platform founded by Julio César Battistelli, a multidisciplinary artist with over a decade of experience in Visual Storytelling, Branding, and Graphic Design. Based in Rosario, South America, HOUSE OF YAIA draws from the region’s raw creative energy and deep countercultural legacy. Built as an extension of a personal practice, it operates at the intersection of art, subculture, and commercial work.
“Experience is the medium. Process is the message. The city shaped our vision, the world celebrate our work.”
HΩY exists to strike you and take you on a trip, producing art that taps into cultural obsessions across generations. This raw, distinct approach has led to collaborations with industry leaders. The studio’s work has earned praise and been featured in press, cultural events, and exhibitions from New York to Tokyo, leaving a mark wherever it shows up.
