ABOUT THE BOOKS
“HOUSE Of YAIA is the editorial extension of our practice. A space where books, zines and printed matters become a medium for obsessive research, visual storytelling, and cultural excavation. Each publication is crafted to capture the authentic, the inspiring, and the radical. From private archives to new creations, these printed objects are an invitation to explore overlooked histories, fringe aesthetics, and underground ideas. This space was born by the belief that independent publishing is both a method and a message”.
ABOUT YAIA
Meet Julio César Battistelli, the creative force behind YAIA. For over a decade, he’s delved into Illustration, Graphic Design, Animation, and Art Direction, collaborating with global agencies and brands. YAIA’s art spans from intricate black white sketches to vibrant, colorful scenes, embodying versatility and a deep culture understanding.
“IT’S LIKE SOMEBODY REACHED INSIDE YOUR SKULL, DIPPED HIS PEN, AND SCRAWLED OUT IN PERFECT FORM ALL THE THINGS THAT MAKE YOU GEEK OUT”.
His intentions are straightforward: strike you and take you into a trip through skate rooted, punk/metal inspired images, fueled by cult cinema and underground comic references. The result is art that speaks directly to every generation’s cultural obsessions. With that approach it didn’t take long for leading brands to recognize his talent: NIKE, SANTA CRUZ, ADIDAS, HURLEY, CONVERSE, CRIME, FUCT, CARHARTT, VANS just to highlight a few. Featured in press, cultural events, and global exhibitions, YAIA’s work travels from New York to Tokyo, leaving a mark wherever it’s showcased.